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Natural Fragrance

Fragrances built on botanical and naturally derived materials – sandalwood, rose, jasmine, vetiver, oud – rather than predominantly synthetic accords. Natural materials behave differently: they tend to sit closer to the skin, shift more noticeably over the day, and vary subtly between batches, which is part of their appeal.

55 products

20% off

Pure Perfume · Floral

PV Black Musk Maliki

Green Apple, Lemon, Violet

Rated 4.7 out of 5 (104 reviews)

From ₹1,199 Regular price ₹1,499

30 · 60 ml

21% off

Pure Perfume · Floral

PV Ruh Gulab Luxe

Damask Rose

Rated 4.7 out of 5 (105 reviews)

From ₹1,499 Regular price ₹1,899

30 · 60 ml

20% off

Pure Perfume · Fresh & Citrus

PV Ruh Jasmine

Jasmine Flowers, Water

Rated 4.7 out of 5 (97 reviews)

From ₹1,599 Regular price ₹1,999

30 · 60 ml

23% off

Pure Perfume · Fresh & Citrus

PV Ruh Sandal

Sandalwood, Water

Rated 4.7 out of 5 (97 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

29% off

Pure Perfume · Oriental & Amber

PV Oud Ameeri Luxe

Agarwood (Oud), Incense, Woody Notes

Rated 4.7 out of 5 (93 reviews)

From ₹249 Regular price ₹349

30 · 50 · 100 · 200 ml

14% off

Pure Perfume · Oud

PV Ruh Musk

Rated 4.7 out of 5 (96 reviews)

From ₹2,999 Regular price ₹3,499

30 · 60 ml

25% off

Pure Perfume · Oriental & Amber

PV Dehn Oud Hindi

Agarwood (Oud), Bitter Almond, Black Pepper

Rated 4.7 out of 5 (110 reviews)

From ₹5,999 Regular price ₹7,999

30 · 60 ml

21% off

Pure Perfume · Musk

PV Ruh Shamama Amber

Indian Spices, Musk, Water

Rated 4.7 out of 5 (90 reviews)

From ₹1,499 Regular price ₹1,899

30 · 60 ml

14% off

Pure Perfume · Fresh & Citrus

PV Sandal Maliki

Sandalwood, Water

Rated 4.7 out of 5 (92 reviews)

From ₹2,999 Regular price ₹3,499

30 · 60 ml

21% off

Pure Perfume · Oriental & Amber

PV Ruh Mukhallat

Amberwood, Oud, Saffron

Rated 4.7 out of 5 (88 reviews)

From ₹1,499 Regular price ₹1,899

30 · 60 ml

25% off

Pure Perfume · Oud

PV Oud Seufi

Agarwood (Oud)

Rated 4.7 out of 5 (110 reviews)

From ₹8,999 Regular price ₹11,999

30 · 60 ml

25% off

Pure Perfume · Floral

PV Ruh Khus

Bergamot, Galbanum, Iris

Rated 4.7 out of 5 (100 reviews)

From ₹1,499 Regular price ₹1,999

30 · 60 ml

25% off

Pure Perfume · Fresh & Citrus

PV Oud Cambodi Moattaq

Agarwood (Oud)

Rated 4.7 out of 5 (96 reviews)

From ₹7,499 Regular price ₹9,999

30 · 60 ml

33% off

Pure Perfume · Woody

PV Dehn Oud Hindi Qadeem

Agarwood (Oud)

Rated 4.7 out of 5 (99 reviews)

From ₹7,999 Regular price ₹11,999

30 · 60 ml

23% off

Pure Perfume · Oriental & Amber

PV Royal Oud Super

Agarwood (Oud), Amber, Clove

Rated 4.7 out of 5 (92 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Floral

PV Oud Al Gazala

Amber, Jasmine, Oakmoss

Rated 4.7 out of 5 (93 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Oriental & Amber

PV Oud Aahil

Amberwood, Cedar, Oud

Rated 4.7 out of 5 (100 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Floral

PV Oud Ward Taifi

Agarwood (Oud), Ambergris, Oriental Notes

Rated 4.7 out of 5 (89 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Oriental & Amber

PV Oud Crystal

Agarwood (Oud)

Rated 4.7 out of 5 (103 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Oriental & Amber

PV Oud Al Kaaba

Apricot, Bergamot, Lemon

Rated 4.7 out of 5 (89 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

15% off

Pure Perfume · Oriental & Amber

PV Oud Nokhba Intense

Agarwood (Oud), Spicy Notes

Rated 4.6 out of 5 (107 reviews)

From ₹1,099 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Oriental & Amber

PV Oud Aswad

Rose, Saffron, Thyme

Rated 4.6 out of 5 (110 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Oriental & Amber

PV Oud Al Qamar

Agarwood (Oud), Big Strawberry, Kiwi

Rated 4.7 out of 5 (102 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

23% off

Pure Perfume · Oriental & Amber

PV Oud Al Shajar

Caraway, Cardamom, Olibanum

Rated 4.7 out of 5 (99 reviews)

From ₹999 Regular price ₹1,299

30 · 60 ml

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About Natural Fragrance

Why choose natural

Our natural range is built on botanical and naturally derived materials such as sandalwood, rose, jasmine, vetiver and oud, rather than predominantly synthetic accords. Natural materials tend to wear softer and closer to the skin, and they shift more with your body warmth over the day.

Traditional Indian attars

Many of these are classic Indian attars, among them rose (gulab), jasmine, khus (vetiver root), sandalwood and shamama, a traditional blend distilled into a sandalwood base. They are the scents of weddings, prayers and festivals across India. Most come in 3ml to 12ml.

Caring for natural oils

Natural oils can darken gradually with age, which is normal. Keep them cool, dark and tightly closed, and some, sandalwood and oud in particular, will round out and deepen over time.

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