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The collection
Rose Attars & Perfumes
No flower is closer to Indian life than the rose. It is in the wedding garland, the petals at the temple and the dargah, the gulab jal on a hot evening and the attar in an uncle’s pocket. This collection brings together every attar and Pure Perfume with rose in its notes: simple ruh gulab-style roses, Taif and Bulgarian rose blends, rose with oud and rose with musk. Rose suits men and women, and every season. Attars come in 3 to 24 ml, from ₹99 for 3 ml.
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PV Bin Shaikh Super Luxe
Citruses, Lavender, Oak Moss
From ₹499
Regular price ₹699
30 · 50 · 100 · 200 ml
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PV Ombre Nomad
Agarwood (Oud), Amberwood, Benzoin
From ₹399
Regular price ₹599
30 · 50 · 100 · 200 ml
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PV Pasific Chill
Black Currant, Citron, Coriander
From ₹399
Regular price ₹599
30 · 50 · 100 · 200 ml
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Bestseller
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PV Portrait Of Ladi
Black Currant, Cinnamon, Clove
From ₹499
Regular price ₹699
30 · 50 · 100 · 200 ml
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About Rose Attars & Perfumes
What rose is like in a perfume
Rose is not one scent. A fresh rose is dewy and green, like a bud picked in the morning. A rich rose is jammy and honeyed, closer to dried petals. Damask rose, grown in places like Taif, Bulgaria and around Kannauj in Uttar Pradesh, is the classic perfume rose, and each region gives it a slightly different character. With oud, rose turns deep and dry. With musk, it turns clean and soft. With saffron, it turns warm and festive.
When to wear rose in Indian weather
Rose is one of the few scents that works in every Indian season. In summer, a single dab of a light rose or musk rose feels fresh. In the monsoon, rose with musk stays clean in the humidity. In winter, rose and oud blends come into their own for weddings and evenings. Rose is also a favourite for pooja, for Eid mornings and for the haldi, mehendi and nikah alike.
Rose attar or rose spray?
A rose attar is an alcohol-free oil that you dab on, and it sits close to you. It is the usual choice for prayer and for anyone who prefers to avoid alcohol on the skin. A rose Pure Perfume is quicker to apply and spreads more in the first hour. Rose attar also works beautifully on a kurta collar or a handkerchief; test a hidden patch of fabric first. Remember that ruh gulab, rose attar and rose water are three different things, at three very different prices.
What to buy first
For a simple, true rose, start with a ruh gulab-style attar. For office and daytime, a musk rose is cleaner and lighter. Men who find plain rose too pretty should begin with a rose and oud blend. For a wedding or an Eid gift, choose a premium rose or a Taif rose blend.
Top picks
- PV Ruh Gulab attar: our everyday rose attar in the ruh gulab style, a straightforward rose for men and women, from ₹599 for 6 ml
- PV Ruh Gulab Luxe attar: our premium damask rose from the Natural Attars range, for weddings, Eid and gifts, from ₹1,499 for 6 ml
- PV Musk Rose attar: English rose and violet over musk, bright and clean for office and daytime, from ₹299 for 6 ml
- PV French Rose attar: rose, gardenia and violet over amber and soft powder, listed for women, from ₹299 for 6 ml
- PV Rose Oud attar: Bulgarian rose, saffron and litchi over oud and cedar, the easiest rose for men, from ₹299 for 6 ml
- PV Oud Ward Taifi attar: rose with oud and ambergris, named for the roses of Taif and listed for women, from ₹999 for 6 ml
Questions we get asked
What is the difference between ruh gulab and rose attar?
Ruh gulab means "the soul of the rose", the pure oil distilled from petals, and it is very costly. A rose attar is rose carried in a base oil, softer and far more affordable. Our rose attar guide explains both.
Is rose attar only for women?
Not at all. Men in India and the Gulf have worn rose attar for generations. Rose with oud is the modern favourite for men.
Can I wear rose attar for pooja or namaz?
Many people do, because attar has no alcohol. Follow the custom of your family, temple or masjid.
Does rose attar stain clothes?
Pale rose attars rarely leave a mark, but always test on a hidden patch first, and keep oils off silk and delicate embroidery.
How long does rose attar last?
Usually several hours on skin and longer on cloth. Rose with oud or sandal lasts longer than a light musk rose.
Read next: Rose attar and ruh gulab · Rose and oud · Attars for pooja and prayer
Shop by scent: Fresh · Woody · Floral · Amber · Sweet · Sandalwood · Unisex
